MISSION

We aRe a global movement to achieve gendeR equity thRough system-level change.

We exist to create a more equal society for women, at home, at work, in communities and institutions.

We fight for gender equity through system-level change by educating about and advocating for living in sync with your cycle.

We are inclusive, innovative learners and storytellers.

We do this by educating about and advocating foR living in sync with one's cycle.

We never tell others what to do but provide the tools, the platform and the environment for people to share their stories and lived period realities. We amplify voices and stories that deserve to be shared to spark curiosity for cycle-tracking and allow for peer-to-peer learning.

Our aim is to share high quality resources (blogs, articles, trackers), courses and tools (tracking app) - for free - to inspire, educate and empower 1 billion people by 2030.

Problems We Aim to Solve

Lack of Information
70% of women and girls have insufficient knowledge about their menstrual cycle.

Lack of Empathy
58% of menstruating individuals in the US reported feeling embarrassed by their periods. Additionally, 42% of respondents had been shamed or made to feel bad about having their period.

Inadequate Education
48% of girls in the United States, 10% in India, and 7% in Nigeria reported feeling unprepared or surprised by their first period due to insufficient education.

Gender Inequality and Inequity
1 in 5 women in the workforce had experienced workplace discrimination or negative experiences related to their menstrual cycle.

Hostile Workplaces and Educational Institutions
71% of girls wanted more menstrual health education in school. 59% of women reported that their workplace did not have adequate facilities or policies to support them during their periods.